2013 Ford Mustang ROUSH at Antelope Valley Ford

Here at Antelope Valley Ford, we have recently received some of the hottest cars on the market! Among those cars are the new 2013 Ford Mustang ROUSH Stage 1 and Stage 3. We figured that we could make a virtual walkaround, as to show you the in's and out's of these awesome rides! So for your entertainment, here are the Mustang ROUSH Stage 1 and 3. Enjoy!

Mustang ROUSH Stage 1

The Stage 1 Mustang is the introductory model and the foundation from which all ROUSH "Stage" Mustangs grow from. It features the ROUSH styling at a price point. The ROUSH Stage 1 features a vast array of exterior styling enhancements including the 6th generation body package, referred to as the “R6” aerobody package.
Starting at the front of the car are the newly designed ROUSH upper grille, high-flow lower grille, corner fascia aero pockets with driving lamps and front chin splitter. Moving towards the back are the ROUSH rocker panel and rear fascia side splitters to give the car an aggressive, low stance. At the rear of the car sits the ROUSH three-piece rear decklid spoiler giving the car a sleek look without obstructing the view out the rear window. Rounding out the tail end is the new ROUSH rear aero valance featuring race-inspired diffusers and integrating ROUSH’s new dual chambered, chrome exhaust tips.
Exterior identifiers include a ROUSH front windshield banner, Stage 1 badge in the upper grille, ROUSH "R" fender badges, and on the rear decklid are a Stage 1 badge, a faux gas cap "R" badge and finished with Jack Roush’s signature graphic.
Interior branding touches on the Stage 1 contain ROUSH embroidered floor mats, a ROUSH center console button, a Stage 1 dash medallion, Jack Roush's signature graphic on the dash and under the hood is a serialized Stage 1 plaque.
A broad selection of optional equipment is also available for the Stage 1 including exterior body, interior, suspension, braking and under hood components.

Mustang ROUSH Stage 3

The Stage 3 Mustang is the pinnacle of the ROUSH "Stage" Mustangs. It builds off the styling from the Stage 1, the handling from the Stage 2, and adds its own piece of the pie, a supercharged 5.0L-4v powertrain. It is the perfect interfusion of styling, handling and brut power. The Stage 3 is everything a muscle car can and should be.
At the heart of the Stage 3 is the supercharged 5.0L-4v powertrain pumping out a massive 565 horsepower and 505 lb-ft of torque, more than enough power to crush you into the back of your seat at the stab of the throttle. Creating the extra power is the R2300 supercharger featuring Eaton's® TVS (Twin Vortices Series) patented technology which delivers greatly enhanced thermal efficiency, produces higher volumetric capacity, and enables higher supercharger operating speeds, all of which allow for more power and better fuel efficiency in a smaller, lighter package. With the PCM calibrated by ROUSH engineers to the perfect combination of horsepower, drivability and durability, ROUSH feels completely comfortable offering an impressive 3 year/36,000 mile complete powertrain warranty.
Standard chassis components include a complete suspension system and an 18-inch by 10-inch cast aluminum, five spoke, chrome ROUSH wheel wrapped in the ROUSH/Cooper co-developed RS3 ultra high-performance tire. The suspension system consists of a larger, stiffer front stabilizer bar to reduce body roll and provide balanced, neutral handling. It also includes a unique ROUSH designed anti-wheel hop kit, twin-tube shocks with unique valving, increased rate springs as well as upgraded bushings and jounce bumpers. ROUSH chassis engineers spent thousands of hours in development and testing to create the perfect set up to aid in acceleration, cornering, stopping and ride quality.
As with the other "Stage" Mustangs the Stage 3 carries the 6th generation body package, referred to as the "R6" aerobody package. The R6 aerobody package incorporates a newly designed ROUSH upper grille, high-flow lower grille, corner fascia aero pockets with driving lamps and front chin splitter. It also includes a new ROUSH hood scoop, rocker panel and rear fascia side splitters, a three-piece rear decklid spoiler as well a new ROUSH rear aero valance featuring race-inspired diffusers and integrating new dual chambered, chrome exhaust tips.
The Stage 3 gets an RS3 graphics package available in multiple color combinations to allow owners to personalize to their taste, a ROUSH front windshield banner, a Stage 3 badge in the upper grille and ROUSH "R" fender badges. The rear decklid receives a Stage 3 badge, a faux gas cap "R" badge and is finished with Jack Roush's signature graphic.
Standard components inside the Stage 3 consist of a custom gauge cluster (when built on premium base models only), ROUSH embroidered floor mats, a ROUSH center console button, a Stage 3 dash medallion and Jack Roush's signature graphic on the dash. Under the hood are a serialized Stage 3 plaque and a chassis build plaque.
Because the Stage 3 comes so well equipped, the only exterior body option is the rear quarter window louvers and graphics. Inside the car is the all new Stage 3 Interior Package consisting of Stage 3 embroidered leather seating with suede inserts and highlight stitching, suede door panel inserts with highlight stitching and a suede shift boot with highlight stitching. There is also a vent gauge pod and LED boost gauge, a suede wrapped performance steering wheel, a white or black shifter ball, ROUSH illuminated sill plates (cars equipped with ambient lighting), billet aluminum racing pedals and a convertible light bar as optional equipment.
Chassis and engine options include two 20-inch wheels options (chrome or hyper black), four different brake packages (red two-piston sport, red four-piston performance, black four-piston performance or six-piston competition), a trunk mounted tool kit, ROUSH laser cut hood struts and red or black ROUSH engine coil covers. And to hear the 565 horsepower rumble out the car is the ROUSH dual chamber off-road exhaust system.

If you would like any more information about the 2013 Ford Mustang ROUSH or any other Ford vehicle, you can contact us at (888)244-0072.
If you have any questions about service, financing a vehicle, or any questions in general please feel free to Contact Us. We would be more than happy to answer any and all of your questions.

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"Mustang Makeover: What Does Ford Have in Mind?" - Wall Street Journal

We found this great article from The Wall Street Journal’s Blog, titled, “Mustang Makeover: What Does Ford Have in Mind?”

For the last decade, auto makers have connected with baby boomers by recreating storied cars from their youth like the VW Beetle, Chevrolet Camaro and Dodge Challenger.

Now, Ford Motor Co. is betting it is time to hit the brakes on the retro trend, and shift its focus to a younger generation.

The Mustang, the Pony car that launched affordable and compact sports cars, today strongly hews to the look of the 1964 original. But Ford is working on radical makeover of its signature youth-market car, people familiar with Ford’s plans said. The next generation would retain the shark-nosed grille and round headlights, but would look more like the new Ford Fusion than the current Mustang, these people said.

The change is part of a bid to make the Mustang appeal to Generation Y, the roughly 80 million people who were born between 1980 and 1999. This demographic group is entering its peak car-buying years. Cars that their parents drive—and hark back to the days of Woodstock, 20 years before they were born—don’t really interest them.

“You cannot sustain sales without looking for new buyers. True, you are going to lose sales, but you need to refresh the population of buyers,” said Alexander Edwards, an analyst with Strategic Vision, a California research firm that helps auto companies understand why customers choose the vehicles they buy."

2014 Mustang Rendering from MustangsDaily.com

“The main goal that all automobile companies need to be successful at is, let’s prepare vehicles that the next generation will want to be in, but have all the other features that will still appeal to the older generation as well,” said Mr. Edwards.

For Ford, Gen Y may prove a difficult target. For many in this group, cars and driving just aren’t that cool in an era of iPads and Facebook. A 2011 study by the University of Michigan found that just two-thirds of all 18-year-olds had driver’s licenses in 2008, down from 80% in 1983.

Toyota Motor Corp. created a whole subbrand, Scion, to appeal to the Millennial Generation. But after some initial success, Scion sales are a third of the peak. Retro designs in particular don’t fly, either. Last year, VW sold just 6,468 Beetles in the U.S., compared with 81,134 in 2000. Last year, Chrysler Group LLC stopped making its retro car, the PT Cruiser.

The Mustang, which has had a strong retro look since 2005, is losing steam, too. Last year Ford sold 70,438, down 4.4% from 2010 and less than half the 166,530 it sold in 2006. Chevrolet’s redesigned Camaro and Chrysler’s Challenger each outsold their historical rival last month.

The new Mustang is due as a 2014 model, and will look somewhat like an Aston Martin, the high-price sports car often featured in James Bond movies. People who have seen the new Mustang said it is almost a body double for the Evos concept car that Ford showed at the Frankfurt auto show last fall.

A Ford spokesman said he couldn’t comment on Ford’s product plans for the Mustang.

Changing the Mustang’s look is a risky move for Ford because the car has such a big following, said Rebecca Lindland, an analyst with researcher IHS Automotive Inc. “Ford has had so much success with [the retro Mustang], there is significant risk of going somewhat away from it,” she said. “You have to evolve the design, but it is a risk to change it too fast or radically.”

Baby boomers are still an important demographic. They drove booms in minivans, sport-utility vehicles and luxury cars in addition to retro models. But with the oldest boomers now retired, that generation is near the end of its run as hard-charging car consumers.

The average Mustang buyer today is 51 years old, Mr. Edwards said. They fall into the category of “near-luxury” consumers in terms of spending habits and tend to include more men than women. They like power and performance, he said.

Lee Stewart a 45-year-old accountant from Bristow, Va., just ordered a 2013 Mustang GT convertible, and loves the current, 1960s look. The Evos concept car, he added, is “a beautiful automobile, but it isn’t a Mustang.”

The original Mustang launched a whole category of inexpensive, sporty cars with a uniquely American look. The vehicle was a pet project of then Ford Vice President Lee Iacocca, who kept it alive after Henry Ford II had rejected early concepts.

It hit the market as baby boomers were in their teens and its rapid success triggered a host of similarly, small, four-seater sports cars. General Motors Co. countered with its Camaro, and Chrysler added the Dodge Charger and Challenger. In a nod to the Mustang, they were known as “Pony cars.”

In the 1970s, Detroit faced rising competition from small Japanese and fuel-economy regulations. The Big Three shrank their pony cars and changed their looks dramatically, and they all but faded from the roads by the late 1990s.

In 1998, Volkswagen AG tapped into boomer nostalgia when it reincarnated the Beetle. In 2005, the retro-style Mustang was launched and it was a hit.

But for Adam Perito, 32, a recruiter who is on the leading edge of Generation Y, the current Mustang is great and he is looking to buy one, but “the new one looks pretty sweet. Maybe I should wait until it comes out.”

We have a great selection of current model Ford Mustangs on our lot for you to check out!

If you have any questions about service, financing a vehicle, or any questions in general please feel free to Contact Us. We would be more than happy to answer any and all of your questions.

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Betty and Her Brand New 2012 Ford Mustang!

A BIG thank you to Betty Evans for her purchase of a brand new 2012 Ford Mustang!

What Edmunds Says:

"In any of its iterations, the 2012 Ford Mustang lineup represents the best pony car you can buy today."